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My point is a price can not
My point is a price can not solve the difficult question of taking a taxi, it is to get the licensing of monopoly leasing company more profits! Hu said Beijing 1 years less than 0.5 times the rising cost of a taxi is wrong, and ten DuoNian taxis in Beijing before the main is, get off at 10 yuan 10 kilometers, then to get off at the xiali, although not change, but km mileage has cut, then later changed to modern, get off at the same price but three kilometers, plus fuel surcharge $2. On the surface of the Beijing car started price does not change, it has the very strong deceptive, but unit mileage cost actually have increased significantly. And that is, vas 5054a from a kilometers a dollar money to 1 km $4 money so that well actually has been in Beijing taxi dark rose in price, should be three to four times, not only did not solve the difficult question of taking a taxi, and more and more difficult.
In fact Beijing taxi company for virtual high member's money is fundamental. A chat with yesterday's, he spoke them company 3000 vehicles, the taxi is real, and DuoRen 50 company headquarters is a 150 DuoRen, more than 100 people out of this basically want to rely on the part of his money to feed, and of course doesn't include the last such personnel. According to his words, these rental company management personnel in all day to ponder his fines, let the man of spirit and matter have suffered great losses.
Today a chat with another part of his money, he says, according to the elder brothers member's money now to grow perceptibly, has been a new car member's money every month DuoYuan 7000 double class are DaBuZhu, and in fact, a new modern car value of 7-80000, that is a part of the elder brothers in money to buy a new car, according to the Beijing taxi scrap fixed number of year for 8 years, remove a year of new fares, the rest of the seven years should be the rental company profits. The more strangely, mb star even if the holidays or's sick, the part of the money is the elder brothers would not escape. Many of his car down a few years, almost all the body collapsed, many's in order to make more money, fatigue, very dangerous. Now of the elder brothers did not easy, remove member's money, a month come down on average more than 3000 good, those who have been put to earn more may be, but wouldn't which go to. So farmers don't open on the outskirts of rent, at present Beijing rent's is the farmer, to the exurb county yanqing county, miyun county, the majority of pinggu etc.
The taxi company has been unwilling to publicize their profits, let's help them to calculate an account, except for the first year of the money to buy a new car, the rest of the 7 years, a monthly member's money 7000 yuan, rental company should have 580000 profit; If money, according to part 6000, rent the profits of the company is 500000. This is only a taxi the profits, that counts down the leasing company are not profits,??? What??? Of course they could cut the cost in the book of the cost to add, make a no profit to account. Actually these fees is really necessary? So speak, even now of the elder brothers of the member's money drop half, a taxi and six years to earn the money of his time.
In the long run, ford ids vcm to resolve the contradiction of the monopoly of the taxi must change fundamentally regulation clarify the relationship between price, can't make any further those who received the licensing of monopoly company to continue to exclusive monopoly profits. The taxi company should be bound by external to the company, the operation cost and monopoly profits allocation of comprehensive science estimate, and then publicized. Now the country's total number of more than 110 taxi, bus, of his more than 200 people, although management in different ways, but basically are to hand in money, some activists to rent the company, some make monopoly contractors. From a recent look, Shanghai has from this year started on 1 May cut "member's money," 350 yuan or so, increase the income of the taxi driver, this is a very good method of resolving contradictions, but part of the decline of the money should also be large space. Hope Beijing and other cities also can follow up. sungtool.com
Reporter: the footwear market
Reporter: the footwear market competition is becoming increasingly fierce, the use of the traditional marketing means it is difficult to break from many brand, innovation marketing become inevitable. Wear the teacher how to look at innovation marketing? Innovation from where? For the Po marketing, network marketing these new marketing mode, the enterprise how to choose?
DaiChunHua: : I think the brand marketing of two of the main means, one is the advertising, 2 it is to reduce the price. Today's talk is the innovative marketing, one is the innovation of the idea, 2 it is to channel the innovation of the method. Now they are talking to micro Po marketing, network marketing all is a kind of means, of course, marketing means the more the better. Because marketing the purpose is to let the audience know more and more brands, and brand the easy to contact the better, lacost polo shirt no matter adopt what kind of means, and eventually to achieve the, the most basic purpose is to this.
I think the key talk about the innovation of the marketing concept, that is for shoes do marketing, first to be understand shoes are used to do what? Shoes is only used to walk? Ten years ago, 20 years ago may be this concept, and now shoes a sense is a kind of fashion, tide, even famous brand shoes represents the personal status, in general, shoes inevitably become a personal aesthetics of a kind of expression. Therefore, the enterprise marketing idea also according to the spirit and expressed shoes aesthetic level and change.
Many of our shoes expensive AD, incredibly twenty years changeless, its advertising expresses marketing idea, is not keeping pace with The Times. Obviously, to today's consumers have shoes far beyond the "walk" this range. So the young consumers have dozens of different pairs of shoes, shoe ark becomes the market of the most popular furniture inside one of the backup drive market consumption, drive is not walk all reason, but fashion, aesthetics.
So marketing innovation of the first point, ralph Lauren polo shirt must first based on aesthetics and brand culture as the core of the innovation. For example, the men's shoes in very important festival is father's day, and every time I in the training field, have talked about marketing planning case, will communicate with entrepreneurs, and students to communicate, ask everybody is how to plan a father's day? Most of all is a father's day gifts, or send so-and-so what discount, etc, it seems we never to jump out gifts and the discount, feedback, incentives and other old routines. Can I just think: "love the father, and from the foot began to love him!" I think such a advertising claims or marketing idea, the claims are not sell shoes, but sell brand advocates love father's culture, was able to put the consumer deep affection grateful out. Even if consumers don't shopping, for this sentence has immediate experience. The purpose of the marketing is not just for the immediate trade goods.
The biggest marketing innovation to the other, and should be the transformation of the benchmark!!!!! It should be from the benchmark for the "manufacturing thought" to "retail thought". "Retail thought" is to consumers as the core of the thought, manufacturing thought is to themselves as the core ideas. Such as "beauty, cook rice cooker experts" advertisement and "love, cheap evisu jeans love of his father from foot began to" have why to distinguish? The former is to make a thought, the emphasis is his electric how many good, his cooking is cooking expert; After that the consumer is as a starting point, it is to stimulate the emotions and the customer resonance. A starting point is "self", another starting point is "fang". I think this kind of fashionable dress of commodity is important, because the most important characteristics of fashion items is culture, not the function and science.
So, marketing philosophy, in fact and life is same, can think of others in a philosophy of life is, and in the marketing field, can think for consumers, it is a world of marketing philosophy, which I also have been advocating and advocacy of the "retail fang" as the center of the marketing concept.www.ioffer-apparel.com
Cocktail dresses or cocktail
Cocktail dresses or cocktail gowns usually display shorter lengths than normal gowns, and are normally worn during informal cocktail parties. This is the most famous and best thing to wear when attending events such as a semi-formal event, a prom, and several other occasions. They come in a huge variety of styles, designs, shapes and lengths.
You should familiarize yourself with the varying lengths of cocktail dresses that are commercially available.Their lengths vary depending on the current fashion trends and wardrobe acceptability of a certain year. While the common types of them would stop above the knee,like the white short cocktail dresses and short cocktail dresses 2011, they still popular in this year.If you do not like the thses traditional color.Thelight pink cocktail dresses and black pink cocktail dresses will be the best choice for you. By the way,If you are a hot girl,i guess you may like the short tight cocktail dresses and short mini cocktail dresses.Because they can make you look like a real model. The couture cocktail dresses is the leader of the trend in 2011.All of them are make from the designers, but you need spend several times budget.There are lots of cheap cocktail dresses in internet.search for 'short cocktail dresses cheap 'in google.you will find many stores which sale the white cocktail dresses under 100 and black cocktail dresses under 100 . Don't worry about your size even you are a plus size girl.Because they also sale plus size white cocktail dresses online.
If you sex are Female,It is necessary for your to own some Special Occasion Dresses,maybe some people will be inquisitive that why i said 'some'?There are several kinds of Special occasion dresses.And different dresses suitable for different occasions.Such as Cocktail Dresses,it is suitable for informal occasion.It's different from Evening Dresses.Quinceanera Dresses only can wear in Quinceanera day.Homecoming is an annual school or university reunion for graduates,many girls like to wear short Homecoming Dresses in that day,because the short dress will be good for dance.For me,i would like to wearLittle Black Dresses to be the Prom Dress or homecoming dress.Wearing some beautiful and special accessories to match with it,don't wear some accessories which looks like Wedding Accessories.TheCelebrity Dresses must looks gorgeous and elegant.It is same as formal dress.Don't make youself looks like cheap in celebrity events. I will recommend some useful websites to you.They are Gsdresses,Dress store and Mldress. ALL of them three are good at in customize dresses.Not only they can make beautiful wedding dresses in anysize but also the special occasion dresses.It will be best choice for you..
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